Upholding tradition: How did Art of Living Foundation stream navaratri without a glitch?
The Art of Living Foundation is a global organization dedicated to fostering individual growth, societal well-being, and global peace through its holistic educational and self-development programs.
Headquarters
Bengaluru
Industry
Non-Profit and Spirituality
# of Viewers
500000
Website
- The Art of Living Foundation has long been a beacon for spiritual celebrations, with Navaratri being one of their most anticipated events.
- Yet, when faced with streaming challenges that threatened the seamless experience for their global audience, TPStreams emerged as the game-changer, ensuring an enhanced and uninterrupted viewer experience.
The Story of The Art of Living Foundation
- The Art of Living Foundation, founded by Gurudev Sri Sri Ravi Shankar in 1981, stands as a prominent non-profit, educational, and humanitarian organization with a global footprint in 180 countries and over 10,000 centers.
- Its core philosophy, inspired by its founder, focuses on creating a stress-free mind and a violence-free society as essential steps towards achieving world peace.
- The Foundation offers a variety of programs aimed at enhancing individual well-being and fostering societal harmony. These include Happiness Programs, Blessing Programs, Silence Programs, and the unique Sudarshan Kriya, among others.
- One of the Foundation’s significant offerings includes the Navaratri Programs, which are streamed across 180 countries. These programs, like all others offered by The Art of Living, are guided by the vision of creating a peaceful world where every individual can thrive in harmony.
- Through these diverse and globally accessible programs, the Foundation continues its mission of nurturing individual growth and societal well-being.
The Challenge of Live Streaming Navaratri
- As Navaratri approached, the Foundation was actively preparing to live-stream the grand celebrations to a global audience.
- To overcome the challenge of ensuring a smooth and uninterrupted streaming experience, they focused on enhancing their technical capabilities.
- This crucial effort was aimed at ensuring that devotees around the world could participate in the festivities without any disruptions, thereby maintaining the sanctity and continuity of this significant event.
Why The Art of Living Foundation Chose TPStreams
- The Art of Living Foundation’s decision to choose TPStreams was driven by their commitment to delivering a seamless and enriching experience to their global audience.
- TPStreams’ reputation for consistent reliability and high-quality streaming services stood out as a key factor in this decision.
- Additionally, the Foundation was particularly impressed by TPStreams’ advanced technology and customer support, which promised an enhanced viewing experience and immediate resolution of any potential issues.
- This alignment of technological prowess and customer-centric approach made TPStreams an ideal partner for the Foundation’s significant global events.
How TPStreams Responded
- As the Navaratri celebrations drew near, time was a critical factor for The Art of Living Foundation. Recognizing this urgency, TPStreams facilitated a swift and efficient onboarding process, tailored to meet the Foundation’s immediate needs.
- This streamlined approach enabled the Foundation to set up and commence streaming in just one night, a testament to the user-friendly nature of TPStreams’ technology.
- Furthermore, to ensure a flawless streaming experience, TPStreams provided dedicated support for four days surrounding the event.
- This included a team of technical experts readily available to offer timely assistance, ensuring that any potential issues were promptly addressed.
- This commitment to customer service not only ensured that the streaming went smoothly but also provided the Foundation with the confidence and peace of mind necessary for such a large-scale global event.
- The combination of quick setup, user-friendly technology, and dedicated support exemplified TPStreams’ commitment to excellence and customer satisfaction.
The Results
- The collaboration between The Art of Living Foundation and TPStreams for the Navaratri celebrations was a resounding success.
- The event was broadcasted with crystal-clear video quality and without any buffering, ensuring a smooth and uninterrupted experience for viewers.
- Notably, there was no downtime throughout the event, highlighting TPStreams’ reliability in managing large-scale streaming.
- Moreover, this partnership led to a significant 90% cost savings for the Foundation, making it a highly cost-effective solution.
- The streaming coverage was extensive, reaching 1 million hours across 180 countries, demonstrating TPStreams’ capability to handle substantial streaming demands efficiently.
- This successful event has paved the way for a continued partnership between the two organizations for future events.
“TPStreams made a huge difference in our global Navaratri streaming. We went live overnight with flawless video quality and zero downtime. Their responsive support ensured a seamless experience across 180 countries while cutting our streaming costs by 90%.”
Rahul Menon
Head of Digital Operations. The Art of Living Foundation
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